Born after an inspirational trip to Tokyo, Superdry launched in 2003 by Julian Dunkerton and James Holder. The initial collection of five t-shirts, which included the iconic Osaka 6 worn by David Beckham, has grown into seasonal collections and subcategories including Sport and Snow. Now sold in more than 100 countries worldwide from London to Mumbai, New York to Hong Kong, Superdry is a true British fashion success story. The iconic brand boldly interprets British tailoring, Japanese inspiration and Vintage American culture with its designs. It is globally renowned for its iconic products like Tees, Sweats, Hoods & Jackets. The product emphasizes on boldness, power and strength.